Effective communication can build a BRAND. A brand creates DEMAND. Demand drives BUSINESS. For me, it’s all about delivering the right message at the right time and place.

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As the Sr. VP of Brand Communications at Medifit Consultants Pvt Ltd, my strategic leadership has transformed our brand presence and driven significant growth in the B2B wellness sector. Leading comprehensive marketing strategies and overseeing key operations, I’ve positioned Medifit as a leader in corporate wellness services.

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My career has been a journey of learning through challenges, enhancing my problem-solving skills. With the guidance of great mentors, I’ve achieved 3X revenue growth in my campaigns by hitting the right notes at the right time. These award-winning campaigns have set industry benchmarks.

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My experience spans Office Furniture, Education, Mobile Phones (Retail and Brand), Startups (Cab Industry), Food, Water, and Home Furniture Solutions. This diverse background has enriched my ability to implement cross-functional ideas, generating new audiences and better revenue.

 

Career Highlights:

• Building new campaigns and creating brands from scratch.

• Rebranding established brands.

• Working with small marketing budgets and conducting customer profiling research.

• Enhancing skills in traditional media planning, social media scheduling, analytics, SEO, SEM, digital marketing, programmatic ads, Google Analytics, influencer campaigns, photoshoots, videoshoots with storylines, PR, vendor management, agency handling, and business analytics (MIS).

 

At Medifit, I’ve led operations and marketing strategies that drive growth and enhance our brand presence. My work in brand communications has ensured consistent messaging across all channels, solidifying our identity and trust. By overseeing turnkey projects and cultivating strong client relationships with giants like Microsoft, HCL, Samsung, Infosys, ADP, Deloitte, and more, I’ve exceeded expectations and fostered long-term partnerships.

 

Leading a dynamic team, I’ve fostered a culture of excellence and continuous improvement. My efforts in digital marketing have significantly boosted our brand visibility and engagement. Events like the "Celebrity Fitness Talk" and "Wellness Week" have showcased our expertise and commitment to wellness, boosting our branding and client impressions.

 

I’m always eager to learn and explore new territories. I look forward to leveraging my expertise to help organizations achieve their goals and create impactful brands.